To help AQ Solutions achieve their vision, our team went through a rigorous process to understand the company's values, mission, and goals. We began by holding several brainstorming sessions with AQ Solutions team members to gain insight into their vision for the brand. We then researched their competitors and the industry as a whole to identify trends and opportunities. We also conducted a thorough analysis of AQ Solutions' existing brand image, website, and other marketing materials to determine what worked well and what could be improved.
Based on our findings, we developed a comprehensive plan that included a new brand image, website design, and vector illustration. We worked closely with AQ Solutions throughout the entire process to ensure that the final product was a true reflection of their values and mission. We presented several design options and took feedback from AQ Solutions before finalizing the design.